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Alive. Thriving. Welcoming. These sentiments capture the energy of Austin’s downtown area. We created the Downtown Austin Alliance Foundation to preserve that energy and make informed, impactful decisions about downtown’s future.

The Foundation is a charitable, 501(c)(3) non-profit whose purpose is to implement key projects that support the Downtown Alliance’s vision. Through public space activations, place-based research, investment, and partnerships, we are helping to build a downtown everyone will love.

To get involved or for more information, please contact the Foundation.

Writing on the Walls

Writing on the Walls is an annual series of collaborative public art installations and events. At the inaugural event in March 2020, local, national, and international artists simultaneously created two new landmarks in downtown Austin.

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Rathgeber Center

In 2019, the Salvation Army completed construction of the Rathgeber Center, a 212-bed shelter in East Austin for women with children and families experiencing homelessness. The organization faced a funding gap preventing it from opening and operating the new shelter. Our 501(c)(3) nonprofit arm, the Downtown Austin Alliance Foundation, partnered with Salvation Army benefactor Dick Rathgeber to raise operating funds to open the Center. The Foundation successfully raised $380,000 that helped the Salvation Army move all the women with children and families out of the downtown shelter and into the Rathgeber Center in February 2020.

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Transformative Projects

The Foundation will focus on developing new places for the next generation of Austinites, similar in some ways to the renovation and rejuvenation of Republic Square. These transformative projects will be undertaken with the goal of celebrating our heritage, our culture and making downtown the best place to live.

Place-based Research

The Foundation will create place-based research to uncover what makes—and keeps—downtown vital, welcoming, and evolving in the right direction. The Downtown Alliance's strategy, priorities, and principles will continue to be guided by downtown data and the resulting analysis.

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Signature Events

The Foundation is responsible for producing and curating family-friendly events that showcase the best of Austin. Annual celebrations—like Austin's Birthday Bash and the Downtown Holiday Stroll—bring Austinites together for fun, free entertainment while increasing the economic and cultural impact of downtown.

Signature Events

Republic Square

Republic Square is an active, urban green space grounded in rich history. Today, the renovated park is unlike any other in Austin. Every week, events and programming bring Austinites together. Visit the square today to discover something new, reflect on the history, or enjoy a moment of respite.

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Support Our Work

When you give to the Downtown Austin Alliance Foundation, you are making a direct impact on the future of downtown and the future of Austin. Your gift supports the projects and programs that will bring the Downtown Austin Vision to life and make ours The Downtown You Will Always Love.


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