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Our mission is to create, preserve and enhance the vibe, vitality and value of Downtown Austin for everyone.

What We Do

Creating the downtown you will always love

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Advocacy

Advocating for downtown’s future

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Research

The central resource for all things Downtown Austin

Dive Into the Data

Foundation

Creating downtown vibrancy by and for everyone

Learn & Support

What's New Downtown

Future of Downtown Award Submissions Open

Nominate Your Favorite Downtown Changemaker by 2/9

Submit My Nominee

Local Imprints: Stories of Place and People

Attend the Reception on 2/28

Secure Your Spot

Art & Parks Tour

See the Best of Downtown Art & Parks on March 15

Join the Ride

Meet Our New CEO

Downtown Austin Alliance Welcomes New CEO, Davon Barbour

Future of Downtown 2025

Bringing the Best of Downtown to ACL Live on May 27

Buy Your Ticket

Keeping Downtown Clean & Safe

Through direct services like our Downtown Ambassador program, we make downtown a cleaner, safer and more welcoming place.

Safe & Welcoming Downtown

Downtown News

Black History Month 2025

Black history is Austin’s history. Here are some ways to participate in, learn, enjoy and educate yourself on Black History this month. Learn more about Austin’s Black-owned businesses and organizations that deserve our love and support year-round. Let’s dive into...

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January 2024 Safety Forum

On January 16, the Downtown Austin Alliance hosted its monthly virtual Safety Forum, where officials provided updates on safety, crime data and upcoming initiatives impacting downtown Austin. Download the presentation here. Austin Police Department Update At the forum, Austin Police...

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December 2024 Safety Forum

On December 19, the Downtown Austin Alliance hosted its monthly virtual Safety Forum to share updates on safety trends, crime data and upcoming initiatives shaping downtown Austin. Austin Police Department Update The forum began with an introduction to Mark Clemens,...

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