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Jenell Moffett, MBA

Associate Vice President, Strategic Initiatives

Jenell leads economic, demographic, geographic, and market research and analysis efforts to support the Downtown Alliance’s strategic priorities.

She sets the annual research agenda and directs multiple research projects that support economic development, planning, and advocacy efforts. She serves as the staff lead for the Research Task Force and is the secondary staff lead for the Strategic Communication Committee. Prior to her work with the Downtown Alliance, Jenell worked for the City of Austin for more than 10 years.

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